The business of offline and in-person experience marketing means we need to be able to offer penetration in ever larger geographic areas. This can only be achieved by having great leaders able to manage teams, territories and budgets. A5 Experiential grows internationally in many ways.

The first is our A5 program, where internally we train the brightest and hardest working talent in our group to partner positions where they have a stake in the business and autonomy for a client in a region.